Conventional wisdom holds that Apple computers do not appeal to businesses. Recent reports turn that wisdom on its head and show new growth in the Powerbook rentals and sales markets:

• In the small and medium business sectors, Apple saw market penetration increase by 100% from 2006 to 2007.

• Expanded market penetration has been realized by desktops and notebooks in equal numbers.

• Gartner Inc. expects Apple to double its market share in computers by 2011 in the U.S. and Western Europe.

With Apple making serious headway into the business market, the popularity of Apple computers is on a definite upswing.

Powerbook Rentals – Advantages

Rentals of any computer offer distinct advantages to businesses, and Powerbook rentals are no exception. One of the main advantages is the ability to try new technology for less.

Powerbook rentals enable businesses to take a trial run of new Apple technology without large capital costs. This is especially important for small to medium enterprises. Small businesses that have heard about the technological advances available in computers like the Powerbook or Macbook may lack the resources to purchase new hardware, so a trial period is often very helpful.

Business travelers can also benefit greatly from Apple notebook rentals. Those who normally use a desktop can rent a laptop computer for business trips, seminars and conferences.

Sales professionals who need to impress at a conference can also use Powerbook rentals. Macintosh computers are known for the high-quality of their
images and graphics. Anyone making a presentation or setting up a display in a tradeshow booth can attest to the positive impact that good visuals can have on an audience.

In addition, you can now run Microsoft XP on your powerbook, in effect, having the best of both PC and Mac worlds.

Powerbook Rentals – Selecting a Vendor

As with any decision about technology, the choice of vendor is very important. When considering a company for your Powerbook rentals, keep these points in mind:

• Current Stock. Does the vendor maintain a wide selection of Powerbooks and Macbooks? What about other equipment like projectors and LCD or Plasma screens? You need to know that you can rely on the rental company for all of your equipment needs.

• Configuration. This point is especially important for travel and tradeshows. Powerbook rentals need to be properly configured with the software you require.

• Timing. Can the rental company be ready on short notice? Can they handle last-minute changes to your order?

• Contracts. How flexible is the company? If you need to change or extend your rental agreement, can they accommodate you?

• Other Services. In addition to Powerbook rentals, does the vendor offer support? Will they replace a machine that breaks down or doesn’t perform as expected?

• Delivery. What is the vendor’s delivery area? Can they get your Powerbook rentals to the right location, on time?

Powerbook rentals offer you a great option for trial runs, travel and tradeshows. The next time you are investigating new hardware or planning a business trip, consider equipment rentals – a cost-effective tool for obtaining new technology.